How to Use Propel’s AI Pitch and Press Release Writers (Content Dashboard)

How to Use Propel’s AI Pitch and Press Release Writers (Content Dashboard)

Propel’s AI-powered tools make crafting personalized pitches and press releases faster and easier than ever. Whether you’re looking to streamline your outreach or maintain your brand’s unique voice, our AI Pitch and Press Release Writers are designed to save you time and deliver professional-quality content with just a few clicks.

Watch our video guide for a clear, step-by-step explanation:


Using the AI Pitch Writer

  1. Access the AI Pitch Writer: From your Propel homepage, go to the “Content” section.

    Content Dashboard 1

  2. Describe Your Pitch: Under “AI Pitch Writer,” paste a clear and concise description of your pitch (15–100 words).
    1. Preview Available Voices: Click the icon beside the voice selection box to view all available voices.
    2. Add a New Voice:
      1. Click “Add New Voice.”

        Add Voice

      2. Provide a name for the new voice and paste a previously written pitch sample. This helps the AI learn your tone.

        Voice Sample

      3. Click “Save”: The AI will train on your sample and replicate your voice.
      4. Edit or Delete Voices: Use this menu to manage voice styles.

  3. Select a Voice: Choose your preferred voice style from the dropdown menu.

    Voice Selection

  4. Generate and Copy Your Pitch: Click “Generate”, review the result, and click “Copy” to use it in your outreach.

    Generated Pitch

Using the AI Press Release Writer

  1. Navigate to the AI Press Release Writer: From the “Content” section, select the “AI Press Release Writer” tab.

    Press Release Tab

  2. Follow the Same Steps: Input your description, select or add a voice, and click “Generate” to create a press release in your brand’s tone.

By following these steps, you’ll be able to create customized, professional-quality pitches and press releases quickly and effectively!


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