What are "Projects" in Propel?

What are "Projects" in Propel?

Propel’s Projects is your ultimate tool for smarter, faster, and more successful PR campaigns. Whether you’re starting from scratch or refining your current strategy, Propel’s pre-built projects make it effortless to manage every aspect of your PR process. Designed with simplicity and efficiency in mind, these projects save you time and allow you to focus on delivering outstanding results.

Watch our video guide for a clear, step-by-step explanation:


Media List Project

Create Targeted Media Lists with Ease

With Propel’s Media List Project, you gain access to a comprehensive and accurate media database. Build media lists effortlessly by:

  • Generating AI-powered lists for precise targeting
  • Manually adding contacts for customization
  • Uploading pre-existing lists or CSV files
  • Saving searches for quick access to preferred contacts

This tool ensures your pitches land in the right inboxes, helping you reach the journalists who matter most.

Content Project

Generate PR Content in Seconds

The Content Project streamlines the creation of high-quality pitches and press releases. Propel’s advanced AI can:

  • Generate professional drafts in seconds
  • Provide personalized content that boosts engagement by up to 3x

With everything organized in one place, Propel simplifies the entire process of creating, managing, and distributing your PR content.

Monitoring Project

Track Your Brand’s Impact in Real-Time

The Monitoring Project helps you stay ahead of the conversation by tracking:

  • Online, social, and broadcast mentions
  • Real-time updates through an intuitive dashboard

Setting up monitoring queries takes seconds, and Propel’s tools provide the insights you need to measure success and adjust your strategy effectively.

Pitching Project

Effortless and Personalized Pitching

The Pitching Project is designed to maximize efficiency and personalization. Key features include:

  • Seamlessly connecting your media lists
  • Creating and sending personalized pitches with just a few clicks
  • Building stronger journalist relationships through effective outreach

Save time and secure more coverage with Propel’s streamlined pitching process.

A-Z Pitching Project: Your Complete PR Campaign Wizard

The Ultimate PR Campaign Workflow

Propel’s A-Z Pitching Project guides you through the creation of full-blown PR campaigns from start to finish. This powerful workflow includes:

  • Generating AI-powered pitches with 3–5x higher response rates
  • Building targeted media lists with advanced tools
  • Managing and monitoring coverage outcomes effortlessly

With Propel Projects, you can revolutionize your PR workflow by saving time, increasing efficiency, and delivering better results. From crafting personalized pitches to monitoring your brand’s media impact, Propel provides all the tools you need in one intuitive platform. Whether you’re managing media lists, creating compelling content, or running full-scale PR campaigns, Propel’s Projects make the process seamless and effective.



    • Related Articles

    • How to Use Propel's "Pitching Project"

      Pitching to journalists is a crucial task for any PR professional. With Propel's Pitching Project, you can manage every step of the process—from writing your pitch to building media lists and sending personalized emails—efficiently. Watch our video ...
    • Managing Your PR Campaign through Propel's "A-Z Pitching" Project

      Save time and don't skip a beat with the ultimate task assistant for executing PR projects from start to finish. “A-Z Pitching Project” helps you streamline your PR activities, from building a media list to generating pitches to monitoring coverage ...
    • Propel SLA

      Support Hours Monday - Friday 10:00 - 22:00 UTC* 5:00 AM - 5:00 PM ET 2:00 AM - 2:00 PM PT Saturday, Sunday Closed *Winter time: add 1 hour when observing Daylight Savings time (end of March - end of October) Support will be closed during official ...
    • How to Use Propel's "Media List Project" for Efficient PR Outreach

      With Propel's Media List Project, building the perfect media list is a breeze. Import contacts, create custom lists, and send personalized pitches—all in one place, saving you time and boosting your PR game! Watch our video guide for a clear, ...
    • Inviting Teammates to Propel

      One of the first things to do when you first login to Propel is to invite your teammates to join. Go to Settings -> Users. Click the + Add New User button to open the Add User window. Enter your teammate's details, choose the appropriate roles, and ...