Learn how Propel ranks media monitoring mentions
Propel Source Rank is a scoring system that is used to analyze Online and Print mentions in Propel's media monitoring suite. Source Rank is an in-depth analysis of the editorial ranking of news sources and popularity ranking of blogs, forums, videos, and podcasts. The source rank scale is from 1 to 5 (1 being high, 5 being low).
Examples
Source Rank 1 - Top international, national and business news sources, e.g. USA Today, BBC, CNN, The Sydney Morning Herald, The Economist
Source Rank 2 - Top regional sources, e.g. The Houston Chronicle, Scotsman Online, MIT Technology Review, Pharmaceutical Journal, Advertising Age
Source Rank 3 - A broad range of news sources of good editorial quality. Includes the following news source types:
- Industry specific news sources such as PC Magazine, World of Concrete
- Country specific news sources, e.g. New York Daily News, Canadian Press
- Government department press releases, e.g., US Treasury, 10 Downing Street
- International organizations, e.g. OECD, NATOR
- Dedicated sports news sources, e.g. ESPN.com, Sports Network
Source Rank 4 - covers a broad range of news sources, newswire sources, and sources with a local focus. Includes the following news source types:
- Regional US News sources, e.g. Kansas City Star, Long Beach Herald
- Regional UK News sources, e.g. Falkirk Today, This is Bristol
- Corporate website press pages, e.g. Oracle, EasyJet
- Wire news services, e.g. Business Wire, PR Newswire via Yahoo
- Political party (affiliated) websites, e.g. The White House, The Labour Party
- About.com topic sites, e.g. About.com TV, About.com Golf
- Message boards, e.g. Raging Bull, StockSelector.com
- Miscellaneous consumer sources, e.g. Jokes.com, Comic Book Bin, the Onion