Social Media Monitoring in Propel

 

Propel’s social media monitoring tool helps you track relevant mentions across major platforms like Facebook, Twitter, and Instagram. Follow the steps below to create and configure your social monitoring alerts.

Steps to Create a Social Monitoring Alert:

  1. Navigate to the Monitor Tab: Log in to your Propel account and click on the Monitor tab at the top navigation bar.

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  2. Click on the Edit icon: Click the Edit (pencil) icon next to the alert you want to add a Social alert to and then select Social.

    monitoring page edit

  3. Alternatively, Create a New Alert: Click on the Plus icon.

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  4. Enter Alert Name and Account: Enter a relevant name for your alert in the Alert Name field, and select the related account.

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  5. Select the Monitoring Type: Social: Under the alert setup, click on the "Social" tab. This section allows you to monitor mentions on social media platforms like:
    1. Facebook
    2. Twitter
    3. Instagram
  6. Monitored Pages: In the Monitored Pages field, add the specific social media pages you want Propel to focus on. This will help in avoiding irrelevant coverage.
    Enter the page URLs or account handles for each platform. Make sure you’ve added at least one monitored page to proceed.
  7. Set Languages: Propel lets you monitor mentions in specific languages. If applicable, choose the languages for which you want to track social mentions.
  8. Blocked Pages: To exclude certain pages or accounts from your monitoring, enter them in the Blocked Pages field. This feature is helpful for refining your alert and removing irrelevant results.
  9. Query Setup: In the Query field, enter the terms or hashtags you want to track on social media. Use Boolean operators (AND, OR, NOT) to create more complex searches.
  10. Save Your Alert: After filling out the necessary fields, click Save or Save and Finish to activate your social media monitoring alert.

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You can always refine or edit your existing alerts by returning to the “Monitor” tab and clicking the Edit icon next to the relevant alert.

Please note that for Online and Print monitoring, you can choose to start coverage monitoring from a past date. However, for Social and Broadcast, you only start tracking from the present or a future date.